Insights

How to Make Events More Sustainable

Events inevitably use energy, materials and transport, but that doesn’t mean sustainability has to be an afterthought. Decisions made during planning and production can significantly reduce unnecessary waste without compromising the experience for guests. The most effective approach isn’t adding a few visibly “green” touches. It’s looking at the whole event and making practical improvements wherever they genuinely make sense.

Events inevitably use energy, materials and transport, but that doesn’t mean sustainability has to be an afterthought. Decisions made during planning and production can significantly reduce unnecessary waste without compromising the experience for guests. The most effective approach isn’t adding a few visibly “green” touches. It’s looking at the whole event and making practical improvements wherever they genuinely make sense.

Wind turbines at sunset across a field representing renewable energy and sustainable event planning

Start with the biggest impacts

Before making changes, understand where the biggest environmental impacts are likely to come from.

For most events, that means looking at areas such as venue energy use, attendee and crew travel, freight, temporary materials, catering, technical equipment and waste.

A large conference with hundreds of people travelling to London will have very different priorities from a smaller regional awards ceremony. Concentrating on the areas that matter most is usually more effective than trying to make every individual item appear sustainable.

Choose venues and suppliers carefully

Ask venues what they are already doing rather than relying solely on sustainability statements on their website.

Useful questions include how they source electricity, what happens to event waste, whether recycling is separated on site and what infrastructure already exists that could prevent temporary equipment or materials being brought in.

The same applies to production companies, caterers, set builders and other suppliers. Choosing companies that maintain and reuse equipment can help avoid unnecessary single-use materials.

Reduce disposable materials

Printed programmes, temporary signage, single-use cups, plastic bottles and giveaways can quickly create a surprising amount of waste.

Consider whether information could be delivered through screens, event apps, QR codes or digital signage instead.

Where physical materials are necessary, designing them so they can be reused, recycled or repurposed after the event is preferable to treating them as disposable from the start.

At Stage Engage, we reuse suitable scenic materials and offcuts wherever practical. We also use reusable items for jobs that could otherwise involve frequently discarded materials, including carpet protection, fixings and cable-management products.

Paper cups, plates and wooden cutlery representing disposable materials and waste reduction at events
Paper cups, plates and wooden cutlery representing disposable materials and waste reduction at events

Reducing unnecessary single-use materials can make a meaningful difference to event waste.

The most effective approach isn’t adding a few visibly “green” touches. It’s making practical improvements where they genuinely matter.

The most effective approach isn’t adding a few visibly “green” touches. It’s making practical improvements where they genuinely matter.

The most effective approach isn’t adding a few visibly “green” touches. It’s making practical improvements where they genuinely matter.

Stage Engage branded electric vehicle outside an event venue with an outdoor LED screen and PA system
Stage Engage branded electric vehicle outside an event venue with an outdoor LED screen and PA system

Electric vehicles can reduce reliance on petrol and diesel for suitable event-production journeys.

Think about transport early

Transport can be one of the hardest parts of an event to change, particularly when guests, crew and equipment are travelling from different parts of the country.

Venue selection can help. Locations with good rail and public transport connections make it easier for attendees to leave their cars at home.

Production logistics matter too. Consolidating equipment into fewer vehicle movements, planning collections carefully and avoiding unnecessary last-minute journeys can all make a difference.

Where practical, electric vehicles can also form part of the solution. Stage Engage uses electric vehicles for suitable company journeys, reducing our reliance on conventional petrol and diesel cars where an EV is practical for the job.

Use efficient event technology

Modern event technology can provide substantial improvements in energy efficiency.

LED lighting is a straightforward example. It uses considerably less power than traditional tungsten fixtures while producing less heat and providing far greater control over colour and output.

Stage Engage’s lighting inventory is now entirely LED, allowing us to design productions without relying on conventional tungsten fixtures.

There are smaller improvements too. We’ve used rechargeable batteries for wireless equipment since 2019, avoiding the large numbers of disposable batteries that can otherwise be consumed across conferences and live events.

Replace print where digital works better

Not everything needs to be printed.

Digital lecterns, display screens and digital posters can replace frequently printed graphics, particularly where information changes throughout an event.

This doesn’t mean adding screens simply for the sake of sustainability. Screens still require energy and equipment. But when the technology is already part of the production, using it to replace short-lived printed materials can make good practical sense.

Consider hybrid attendance where appropriate

A hybrid event isn’t automatically a more sustainable event, but providing a remote attendance option can be valuable where it genuinely prevents unnecessary long-distance journeys.

It can work particularly well for international audiences, internal company meetings or events where some attendees only need access to selected sessions.

The important part is deciding whether hybrid delivery suits the event rather than adding a livestream simply to claim an environmental benefit.

Look at catering and waste

Food and drink can generate a significant amount of visible event waste.

Accurate guest numbers help caterers avoid over-ordering, while reusable crockery and glassware can reduce reliance on disposable alternatives where the venue has suitable facilities.

Water refill stations and reusable bottles can also reduce single-use packaging.

Ask in advance what happens to leftover food and whether the venue or caterer has established processes for redistributing or responsibly disposing of it.

Avoid greenwashing

Sustainability claims should be specific enough to stand up to scrutiny.

Statements such as “eco-friendly event”, “zero impact” or “carbon neutral” can be misleading unless there is evidence explaining exactly what has been measured and how the conclusion was reached.

It is better to say precisely what has changed.

For example, saying that a production uses LED lighting, rechargeable batteries or reusable scenic elements communicates something meaningful without pretending the event has no environmental impact.

Make sustainability part of the planning process

There is rarely one change that suddenly makes an event sustainable.

The biggest improvements normally come from lots of sensible decisions made throughout planning: reducing unnecessary transport, reusing equipment, avoiding disposable materials, selecting appropriate venues and making more efficient technical choices.

Making those conversations part of the production process from the beginning gives organisers far more opportunity to reduce waste and unnecessary resource use without compromising the event itself.

Stage Engage’s sustainability approach brings together some of the practical choices behind our production work. If you are planning an event and want to discuss the details, Contact Us.

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Let’s bring your event together.

Let’s bring your event together.

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